Tuesday, September 1, 2009

Your guide to creating an eye-popping agency website



iMedia Connection: Connecting Marketing Community
  September 1, 2009 issue Forward this newsletter  |   Subscribe  |   View online
Your guide to creating an eye-popping agency website
By Lisa Schiavello
Your site needs to both sell your creative talents and represent all of the work you do. Here are some agencies that are getting it right, along with tips for ensuring you wow your prospective clients.
Social minus mobile = fail
By James Briggs
Eager to tap into the unrealized potential of social network marketing? Here are some reasons to make sure that a mobile strategy is part of your plans.
How ad networks have evolved
By Bill Todd
Established ad networks are reworking their business models and technologies to accommodate the latest demands of marketers. Here's what you should look for in terms of quality, scale, targeting, reporting, and service.
CBS holds steady with Super Bowl spots
CBS has sold 65 percent of its Super Bowl spots at rates on par with the last two years. Shelly Palmer of MediaBytes notes that staying flat in today's marketplace is a huge victory.
INDUSTRY NEWS More news
Bing forces a change in SEO strategies
Hearst looks to web for ad makeover
Wolfram Alpha opens up to mashups
LATEST BLOG POSTS More posts
As Digital Marketers, We're Only One Day Old!
By Rob Rose
The Internet turns forty on Tuesday. I hear it's getting a divorce and trading us in for a younger crowd. And, for its birthday maybe we should all pitch in and give it a new, flashy muscle car and a...
Creativing :: The IRS and LAPD give social media the stamp of approval
By Doug Schumacher
My weekly update of what's going on in new media marketing, pulled from social bookmarking site Creativing.com: Scale: The Importance of Cafe-Shaped Experiences A good excerpt from Chris Brogan's new book...
LATEST COMMENT
Great article... i want to start one but you didn't mention what software i can use?

I want sites to sign up as publishers and get code that will deliver our ad inventory... plus show them reports on earnings...

Any suggestions on where i can find...
Sam Mitchell on:
The roadblocks to starting your own ad network
MOST READ ARTICLES
1. Website design faux pas and how to avoid them
2. 10 practical tips for Facebook fan pages
3. 6 social media platforms at a glance
4. What marketers need to know about real-time search
5. Rethinking the agency-of-record model
SUMMIT COVERAGE More photos
Melissa Goidel, Vice President, Brand.net
Ted Moon, Director of Online Media, Capital One
Stephen Shearin, VP Brand Sales, Agency Division, CPX Interactive

See who else went...

 
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Agency Summit
Dec 5-9, 2009
Scottsdale, AZ
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