Monday, March 1, 2010

6 lies you've been told about ad networks



iMedia Connection: Connecting Marketing Community
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6 lies you've been told about ad networks
By Michael Estrin
See what those in the industry have to say about common misconceptions that plague the ad network business.
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Key points that will define media's next revolution
By Zephrin Lasker
While 2010 might not be the year for a complete shake-up, there are a few areas where big shifts are most likely to happen.
8 tips for optimizing in-house PPC campaigns
By Jeff Taxdahl
If your organization has a strong marketing skill set, managing PPC campaigns in-house and delivering a strong ROI can work for you. Get started by following these guidelines.
Man arrested after hijacking Facebook account
Paul Franco faces blackmail charges after hacking into his ex-girlfriend's account. Shelly Palmer of MediaBytes says the man refused to step away unless she gave him $390.
Introducing the  blog More posts
ad:tech San Francisco: What's New?
By Brad Berens
We've taken ad:tech -- the world's biggest digital marketing and media show -- and made it even better. When you arrive at Moscone North this April, you'll see the next evolution of ad:tech…
Getting past the tablet hype
By Daisy Whitney
The tablet market has barely even taken its first step, but it's already off and running. One of our missions at ad:tech San Francisco will be to guide attendees through the tablet hype.
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INDUSTRY NEWS More news
Fortune 500 favors Twitter over blogging
Microsoft, comScore team up for accurate ad network
Sleazy vendors threaten brand-agency relationships
LATEST BLOG POSTS More posts
Creativing :: The creepy addiction of Chatroulette, Foursquare’s real impact, and trouble ahead for online advertising
By Doug Schumacher
What's going on in new media marketing, pulled from social bookmarking site Creativing.com: Tweet of the Week I've been sitting in LA traffic so much today I wrote a pilot. I need a Final Draft app. The Surreal...
Data Is Hot Now - Commoditization Is Around The Corner
By Jay Friedman
Back in April I gave a presentation and the first question from the audience was, "What is the most significant trend in the next 12 months." Well, based on JEGI's Tolman Geff's...
LATEST COMMENT
How do I get people who click on my ads to actually buy something and how do I know the sales are actually being made even with a tracking site monitoring the activity. Shoppingz-z.com
chris weigmann on:
The 3 key personalities of the online consumer
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SUMMIT COVERAGE More photos
Tracy Raiser, VP Sales, About.com
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See who else went...

 
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