Thursday, September 1, 2011

Print's new role in digital

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iMedia Connection: Connecting Marketing Community
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Print's new role in digital
By Ariel Geifman
The print industry has been faced with the challenge of moving online, and the process has been unnecessarily slow. Here are six reasons why bits are already the new ink.
Tips on using social as a traffic and subscription model
By Rebecca Lieb
Email newsletters are far from dead, but there are many other channels in which users find, consume, and share content. Here's how to drive more eyeballs to your web pages.
How to elevate your event with mobile
By Dorrian Porter
By taking advantage of mobile engagement, you can make meaningful connections with the audience. Use this article as the launch pad for your mobile event strategy.
LATEST BLOG POSTS More posts
Three Mobile Trends Small Retailers Can Take Advantage Of
By Erik Deckers
Small businesses, especially restaurants and retail shops, have a level playing field when it comes to marketing and social media. Thanks to social media, it's a great way to keep up with -- and even outrun -- the big boys with their big marketing...
LATEST COMMENT
I never understood the concept of a "Twitern." Social media is too powerful to put in the hands of your unpaid intern! Case in point, a former Marc Jacobs intern basically hijacked the designer's Twitter account and went on a ...
Nick Stamoulis on:
5 PR nightmares you should have seen coming
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SUMMIT COVERAGEMore photos
Joan FitzGerald, VP Television Sales and Business Development, comScore, Inc.
Anant Mathur, SVP and Director, Strategy and Analytics, Starcom MediaVest Group

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